16 May 2012, 16:15 UTC · By: Mihnea Radu / As you’ll know from one of our latest Coverstories, Google Street View cars patrol the world to take you places you normally couldn’t go. This is usually done according to a fixed schedu...
8 May 2012, 16:21 UTC · By: Mihnea Radu / If you read Fiat’s odd press releases, you’ll see they sometimes actually refer to it as a “sedan”, which it obviously isn’t. So, does that make it a coupe, as in Megan...
8 May 2012, 15:17 UTC · By: Andrei Nedelea / American city-dwellers have fallen in love with the Fiat 500. It's almost the hit that Fiat expected it to be when they launched it in the US in late 2010. The numbers are not bad, with 3,849 c...
4 May 2012, 14:18 UTC · By: Andrei Nedelea / The Germans have a knack for re-engineering and redesigning pretty much anything, and their efforts are usually highly successful. So to is the case with their Fiat 500 conversion to electric power....
24 Apr 2012, 16:43 UTC · By: Mihnea Radu / You know you drive a modern classic when your baby boy pushes the same car with his little feet in the park. Despite not having a V8 engine, 20-inch wheel, racing stripes or a big wing on the bac...
22 Apr 2012, 11:19 UTC · By: Mihnea Radu / When you say “limousine” the first thing that should come to mind is the US president in a stretched out, bullet-proof Chrysler 300. Of course, Fiat now owns the American car company, an...
30 Mar 2012, 15:32 UTC · By: Mihnea Radu / Fiat never really came out with a statement that clearly explained what sort of car the 500L is. So until the situation is clarified, we’re just going to consider it a sort of lifestyle vehicl...
20 Mar 2012, 16:13 UTC · By: Mihnea Radu / The sexy Italian(ish) model of Romanian origin Catrinel Menghia has given Fiat a huge boost in the US market place. Her commercial for the 500 Abarth aired during the 2012 Super Bowl and has already...
16 Mar 2012, 09:53 UTC · By: Mihnea Radu / Fiat USA is finally on the right track with the marketing of the Mexican-built 500. Only time will tell if sales figures will match the original expectations, but they keep this TV ad bombardment up...
14 Mar 2012, 12:40 UTC · By: Mihnea Radu / Yesterday, the new “Fashion Star” TV show enjoyed its launch party at Macy’s in New York. We don’t rally know much about matching purses with shoes, but what we do know a lot...
6 Mar 2012, 19:53 UTC · By: Andrei Tutu / Fiat debuted the 500’s big brother, the 500L, at the Geneva Motor Show today, with the five-door car set to enter the European marker in the last quarter of the current year. The vehicle, w...
23 Feb 2012, 13:34 UTC · By: Mihnea Radu / Sometimes we wonder if marketing teams have too much time on their hands. Seriously now, to name a 100% European-branded car “America” is like making Jeeps in China... wait... never mind...
16 Feb 2012, 18:03 UTC · By: Mihnea Radu / Fiat might not have a completely revised lineup, or competitive crossovers, or sales increases in Europe... or a good premium sedan. But they do have the 500 city car, and soon the 500L small MPV ba...
7 Feb 2012, 15:42 UTC · By: Andrei Tutu / Fiat has recently release a new special edition for the 500 (with this occasion we have to tell you that we’ve lost count of them). This uses the ID designation and is only offered on the Germ...
28 Jan 2012, 13:48 UTC · By: Mihnea Radu / Fiat will finally take advantage of the huge marketing opportunity created by the 500 and its retro chic by launching a new five-door variant at the Geneva Motor Show. We’ve heard it being cal...
29 Dec 2011, 09:23 UTC · By: Mihnea Radu / With only a coupe of days in the year, it’s now time to look at the bad and the worst for 2011. 24/7 Wall Street is being quoted as saying by Yahoo Finance that the two biggest underwhelmers o...
9 Dec 2011, 09:22 UTC · By: Andrei Tutu / The Fiat 500 has failed to meet sales expectations in the US, with the company blaming the advertising, not the car for this. However, it seem that the tiny 500 is now facing new difficulties, as th...
24 Nov 2011, 09:14 UTC · By: Mihnea Radu / Just because there’s a saying that goes “there’s no such thing as bad press” doesn’t mean it’s right, especially if it has something to do with the automotive ind...
23 Nov 2011, 18:14 UTC · By: Mihnea Radu / Fiat boasts that their little 500 made an on-stage appearance as part of the Jennifer Lopez performance of Papi, at the recent 2011 American Music Awards (AMAs), in Los Angeles. As we’ve come ...
22 Nov 2011, 10:47 UTC · By: Mihnea Radu / All seemed well with the US market launch of the 500, but Fiat has put a lot of money and effort, while the results are slow to follow. A recent Automotive News post talks about the very ambitions s...