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Volkswagen Produces 100,000th Atlas In Chattanooga

Volkswagen Atlas 26 photos
Photo: Volkswagen
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Also known as the Teramont, the Atlas has entered production in 2017 for the 2018 model year. The Chattanooga plant in Tennessee is where the North American utility vehicle is manufactured, and to date, more than 100,000 examples have rolled off the assembly line.
“Our objective for the Atlas has been to assemble an SUV in America for Americans and we have been very encouraged by the success of the vehicle so far,” explains Antonio Pinto, chief executive officer of the plant. “This is just the first of many production milestones we anticipate celebrating for the Atlas, and it would not have been possible without the world-class team here in Chattanooga.”

For the record, the Tennessee-based facility is also where Volkswagen manufactures the Passat. That very Passat which happens to be one of the worst-selling cars in America. But on the upside, the next generation is coming next year, inspired by the European sedan and underpinned by the MQB modular vehicle platform.

Turning our attention back to the Atlas, pricing starts at $30,895 for the 2.0-liter engine and S trim level. The 3.6-liter narrow-angle V6 comes in at $34,095 for the S 4Motion, and destination charge for all Atlas configurations costs an additional $995. Further up the spectrum, there are the SE, SE with Technology and Technology R-Line, SEL, SEL R-Line, and SEL Premium.

Now standard even on the entry-level trim, Volkswagen is much obliged to bundle Rear Traffic Alert, Blind Spot Monitor, and Front Assist. Customers who go for the SEL receive the digital cockpit from the get-go, which replaces the analog instrument clusters with a reconfigurable display.

The 100,000th Atlas to roll out of Chattanooga is an SEL Premium finished in Pacific Blue, with Shetland V-Tex leatherette upholstery and the 3.6-liter VR6. Like the 2.0-liter turbo, the six-cylinder engine sends the suck-squeeze-bang-blow to the driven wheels with the help of an eight-speed automatic transmission.

Around this time next year, Chattanooga will start to churn out the Atlas Cross Sport crossover utility vehicle. Shorter than the Atlas, this model will be exclusively available with seating for five people. No less than $340 million will be invested in the plant to support production of the Atlas Cross Sport.
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About the author: Mircea Panait
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After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well.
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