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Mercedes Introduces Pandora Smartphone App and Wireless Music Streaming

The North American division of Mercedes-Benz has just announced the launch of a new in-vehicle connectivity system dubbed Media Interface Plus (MIP), which enables users to play and control Pandora radio app and other streaming audio content from their Smartphone, using the vehicle's audio system.

MIP integrates with the Mercedes-Benz mbrace suite of services and Smartphone apps, and doesn’t require any installation. Users just have to connect MIP to the existing Media Interface outlet, usually located in the glove compartment or center armrest.

"We were the first vehicle manufacturer to fully integrate the iPod and launch mbrace Smartphone apps that control vehicle functions from the iPhone and BlackBerry and extended Mercedes-Benz Concierge beyond the vehicle,” said Christian Treiber, general manager of after-sales business development for MBUSA. “We are always looking to push the boundary of in-vehicle connectivity to keep pace with our customers' lifestyles and expectations."  

The result is seamless integration of outstanding sound quality, the ability to charge an iPod or iPhone, and the convenience of using familiar interfaces to access the new features it offers through radio and steering wheel controls for music playback.

Additionally, when connected using a special video cable, the Media Interface Plus enables customers to play iPod or iPhone video content on the vehicle display when the vehicle is at a standstill.

"We continue to embrace trends and drive innovations which enable our customers to wirelessly access additional mobile applications and stream preferred content into Mercedes-Benz vehicles in an intuitive and easy manner with future upgrades and next generation products," stated Johann Jungwirth, president & CEO, Mercedes-Benz Research & Development North America (MBRDNA).

The Media Interface Plus is an original Mercedes-Benz Accessory and is now available for purchase for a one-time cost of $298 at Mercedes-Benz authorized dealers.
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