Hyundai is one of the automotive producers with the greatest ambitions, but in order for the company to be able to make all those desired big numbers become a reality, it must also tickle the audience with marketing goodies. Hyundai knows this very well and its latest step on this path is the release of a commercial for the Super Bowl.
The clip was shot at the Montgomery, Alabama plant and brings us a story in which all of the site’s employees come together to encourage a designer. The male and female sides of the stuff combine their voices for a mega Rocky theme song acapella, which should give wings to the man with the pencil in his hand.
PS: be sure to turn up the volume before you hit the “play” button.
PS: be sure to turn up the volume before you hit the “play” button.