Hyundai has proved there is still room in today's car industry for new premium auto marques. Genesis is flourishing and constantly expanding its presence in new territories while being open to suggestions.
The Korean premium car brand is not resting on its laurels. It is far from it, as they have several new rides in the making, including a hot GV60. Do you remember the GV60 Magma Concept Genesis unveiled back in March? The automaker said that it would eventually hit the assembly line, and we can now see it in pre-production form in a premiere.
Besides the two-tone styling and a few other bits and bobs, this prototype looks like a regular GV60. Nevertheless, the devil is in the details, or the N-branded brake calipers in this case. You see, the brakes came straight from the Hyundai Ioniq 5 N, and that is no coincidence, as the upcoming GV60 Magma shares even more traits with its more mainstream sibling.
It is expected to feature the same powertrain, yet we have no idea whether it will launch with identical output and thrust. The Hyundai Ioniq 5 N enjoys 641 horsepower (650 ps/478 kW), and its dual-motor setup churns out 568 pound-foot (770 Nm) of torque combined. It has a 162 mph (261 kph) top speed and a 0-60 mph (0-97 kph) time of 3.25 seconds.
Photo: SH Proshots
The Ioniq 5 N uses an 84 kWh battery pack that takes seven hours and 20 minutes to be recharged from 10 to 100%. A quick 10-80% recharge at 350 kW takes 18 minutes, and the 2025 model offers an EPA-estimated driving range of 221 miles (356 km).
Compared to the eponymous concept, the Genesis GV60 Magma features a new front bumper with the brand's typical grille design instead of a pair of wide intakes. The wheel arches and side skirts are less pronounced, and the rear bumper is new. The automaker also revised the front and rear lighting units and gave the car a chunky tailgate spoiler and discreet roof rails.
Details surrounding the unveiling date are unknown, but in all likelihood, the GV60 Magma should be a few months to a year away from launching. Chances are Genesis will bring it to our market for the 2025 or the 2026 model year, and it will cost more than the regular GV60, which carries an MSRP of $52,000 for the 2024 model year, topping out at nearly $70,000 for the Performance AWD grade.
It is safe to assume it will easily exceed the $70k mark, even before factoring in the destination charge and dealer markups. As for its more mainstream cousin from Hyundai, the Ioniq 5 N, it kicks off at $66,100 for the 2025 model year.
After a series of unfortunate events put an end to Cristian's dream of entering a custom built & tuned old-school Dacia into a rally competition, he moved on to drive press cars and write for a living. He's worked for several automotive online journals and now he's back at autoevolution after his first tour in the mid-2000s. Full profile
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