Whenever companies like Ferrari or Lamborghini roll out a special edition, this brings a certain number of extra goodies for which hit asks an astronomical price, but the target audience does not care about this and thus these vehicles become a huge commercial success.
The latest example that comes to demonstrate this is the 2012 Ferrari FF Neiman Marcus Edition. This is priced at $395,000 ($95,000 over the price of a standard FF), but this hasn't stopped the 10 units available to be sold out in just 50 minutes.
The vehicles come dressed in Grigio Caldo, with each one having its own numbered plaque, as well as a number of posh interior features.
However, this car is all about the experience, as buying one guarantees that that it will be delivered to you in spring 2012 (the other customers can wait up to two years. In addition to that, the price includes a session at the Ferrari Winter Driving Experience in Aspen, Colorado, where you'll get to learn car control using Ferrari's FFs, not your own car.
What were you saying about that global downturn?
The vehicles come dressed in Grigio Caldo, with each one having its own numbered plaque, as well as a number of posh interior features.
However, this car is all about the experience, as buying one guarantees that that it will be delivered to you in spring 2012 (the other customers can wait up to two years. In addition to that, the price includes a session at the Ferrari Winter Driving Experience in Aspen, Colorado, where you'll get to learn car control using Ferrari's FFs, not your own car.
What were you saying about that global downturn?