On track to help mother company Volkswagen achieve its goal of overtaking Toyota as the number one manufacturer in the world by 2018, Audi is continuing to invest in the side projects it sees essential for future growth.
After announcing the largest investment in its history at the end of last year, Audi now launches the Urban Intelligent Assist in the US, an endeavor meant to develop the next generation connected car, driver assistance and infrastructure electronics systems.
The project is coordinated by Audi and involves researchers from the Electronics Research Laboratory in Silicon Valley, the University of Southern California, University of California at Berkeley, University of California at San Diego and the University of Michigan Transportation Research Institute (UMTRI).
The future system to be developed by the parties involved is intended to ease navigation in the cities of tomorrow. The goal is to allow a computer to perform tasks which currently are more relative than absolute, like recognizing individual motorists behind the wheel, knowing preferred destinations, preferred routes and the time needed to get there and helping the drivers detect and avoid dangerous situations more effectively.
The research will cover several areas, including Urban Crash Analysis, Urban Diagnostic, Driver Diagnostics, Urban Assistance and Urban Navigation.
“Technologies that help motorists become more aware and efficient are a crucial step toward solving some of the biggest transportation challenges on the horizon across the world,” said Burkhard Huhnke, executive director of the Audi Electronics Research Laboratory in Palo Alto.
“Audi is confident that this initiative will provide an important insight on the future of urban transportation and produce innovative concepts that promote efficient, pleasant, and safer mobility.”
After announcing the largest investment in its history at the end of last year, Audi now launches the Urban Intelligent Assist in the US, an endeavor meant to develop the next generation connected car, driver assistance and infrastructure electronics systems.
The project is coordinated by Audi and involves researchers from the Electronics Research Laboratory in Silicon Valley, the University of Southern California, University of California at Berkeley, University of California at San Diego and the University of Michigan Transportation Research Institute (UMTRI).
The future system to be developed by the parties involved is intended to ease navigation in the cities of tomorrow. The goal is to allow a computer to perform tasks which currently are more relative than absolute, like recognizing individual motorists behind the wheel, knowing preferred destinations, preferred routes and the time needed to get there and helping the drivers detect and avoid dangerous situations more effectively.
The research will cover several areas, including Urban Crash Analysis, Urban Diagnostic, Driver Diagnostics, Urban Assistance and Urban Navigation.
“Technologies that help motorists become more aware and efficient are a crucial step toward solving some of the biggest transportation challenges on the horizon across the world,” said Burkhard Huhnke, executive director of the Audi Electronics Research Laboratory in Palo Alto.
“Audi is confident that this initiative will provide an important insight on the future of urban transportation and produce innovative concepts that promote efficient, pleasant, and safer mobility.”